The Preferred Hotels & Resorts Entertainment Rate Program – Agency/Third Party is designed to target high touch business from entertainment clients who require competitive, commissionable entertainment rates.
The Preferred Hotels & Resorts entertainment global sales team will utilize this rate plan to make quoting easier and more efficient for our member hotels. The program has been developed to provide immediate response to entertainment booking requests and deliver more revenue to our member hotels from invited entertainment travel agencies.
Bookings made under this rate plan will be processed via the Preferred Hotels & Resorts Voice Agent Channel and will not be publicly loaded or displayed on the GDS or any other booking sites. This is a completely closed channel only available through our global entertainment specialists. The Voice Agent fee for the entertainment rate program on dedicated rate codes specific to this RFP will be invoiced at 5% of booked revenue. No other Voice Agent Fee applies to bookings on this program.
The PH&R Entertainment Rate Program will only be used for transient high touch bookings from 1-9 rooms on peak, from the invited entertainment travel agencies or third-party clients that require commission. Leads for groups of 10 rooms or more will be sent to the solicited hotels to return group rates for entertainment business. If an entertainment booking is less than 10 rooms, but requires servicing like a group, the lead will be sent to the hotel as a group lead and will not be booked under this rate plan.
Sample list of entertainment agencies that we work with:
There is no cost to participate however a dynamic rate of minimum 15% off BAR and 10% commission required.
Due to the nature of the entertainment market, hotels must meet the criteria in the terms and conditions linked below.
The Preferred Hotels & Resorts Entertainment Rate Program - NET is designed to target business from entertainment clients who require discounted entertainment net, non-commissionable rates.
There is no participation cost to join the program. Our team of entertainment specialists will be working to secure this business and support servicing the clientele. A 5% transaction fee will be assessed on each confirmed booking.
This is a Preferred Hotels & Resorts invitation-only program offered to targeted entertainment accounts/studios or direct entertainment clients not using a travel agency, which require net/non-commissionable rates. We have developed this program to be more competitive against other brands within the entertainment market to bring more entertainment business to participating member hotels.
This will enable hotels to compete effectively for entertainment business by offering desired rates many entertainment companies already seek. By having this rate available for the Preferred Hotels & Resorts entertainment global sales team to quote on your behalf, this will streamline the booking process and will minimize the need for email exchanges on high touch bookings less than 9 rooms. Hotels that agree to offer entertainment rates will be seen by the clients as “entertainment friendly” properties, therefore increasing exposure with this highly valuable market segment.
This rate is closed to the Preferred Hotels & Resorts Voice Agent Channel and will not be loaded on the GDS or any public facing channel.
Other Key Requirements:
• Two-year program. Rates will be available from time of RFP acceptance for 2024/2025 season, through December 31, 2025.
• Dynamic rate of minimum 20% off BAR, net non-commissionable rates required (an entertainment market specialist will be in touch with your property to determine the appropriate rate offer based on your market location and local competition)
• Maximum 48 hour cancellation policy (24 hour cancellation is recommended)
• Rate must be loaded for all room types including suites (this allows the entertainment specialists to quote for talent or A Party bookings)
• Up to 45 blackout dates annually
• Hotels must agree to adhere to riders and advance details that are provided by the client. In some instances, this requires the hotel to provide some in room amenities on a complimentary basis. If a hotel cannot provide rider items on a complimentary basis, the 2 hotel must communicate this to the client and Preferred GSO upon receipt of the booking (this will be sent via email by the Preferred GSO at the time of booking)
• Comp Wi-Fi included in the rates
• Rate plan is eligible for I Prefer points
• Upgrades based on availability for talent/artists, tour managers, or key VIPs
• Entertainment rates must always be lower than any publicly visible rates. Your entertainment rate offer should reflect this and can be yielded to a higher percentage off BAR during need periods, as long as the minimum threshold is met
2024-2025 ALTOUR Entertainment Program
As we all know “one size does not fit all” so this Program has two tiers to choose from. We also made the decision to offer the Program for two years instead of one, so you don’t have to complete the RFP every year. The RFP will run through December 2025. If for any reason you are unable to commit to the two years, we can also work with you on a yearly basis.
If you participate in the ALTOUR Entertainment Program, your property will receive the following benefits throughout the year:
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TIER #1 - Complimentary |
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For Transient Entertainment bookings (less than 9 Rooms)
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For Group Entertainment Bookings (more than 9 Rooms)
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TIER #2 - $1000 Participation Fee (one time fee for two years) |
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For Transient Entertainment bookings (less than 9 Rooms)
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For Group Entertainment Bookings (more than 9 Rooms)
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ASCOT's Preferred Partner Program
Welcome to the ASCOT Above Preferred Partnership program. We are beyond appreciative and thankful that you have decided to join our agency as a top tier partner. The goal of the ASCOT Above program is to give you as much internal visibility with our Agents, Independent Advisor's, Procurement team, Executive Management and ASCOT. As the leading, professional, experienced, and respected global entertainment and lifestyle travel management firm, we have earned the trust of some of the biggest names on the planet. In this program, you can and will receive the same respect too!
Program Benefits
Two Options to engage with ASCOT
Tier 1: $0 participation fee, Minimum 15% Commission, Dynamic Discounted Rates off BAR, Effective through 31 Dec 2025
Tier 2: $500 participation Fee, Minimum 10% Commission, Dynamic Discounted Rates off BAR, Effective through 31 Dec 2024
Invitation only for hotel to submit to the 2025 BCD Media & Entertainment Hotel Program.
BCD Travel has over 40 years global experience with entertainment travel needs. Entertainment clients include artists, sporting teams, gaming, media, and production companies. The BCD Media & Entertainment Hotel Program directory of key properties will support this diverse high-profile group of clients.
Program Requirements
Contract period 01 January 2025 – 31 December 2025
Dynamic LRA Rates minimum -10% BAR including 10% commission
Wi-Fi & Fitness Included, Breakfast Requested - 6:00 PM DOA Cancel
No Deposit or Pre-Pay Required
Early/late check in/out Folios ready @ departure
Maximum 25 blackout dates over 10 periods
Please review the brochure that details the requirements for participation.
Becoming a CATCH Partner Hotel means that you are uniquely poised to capture bookings for large groups. You’ll receive group booking requests at all levels – from crew to talent, as well as production and corporate groups.
CATCH minimizes your workload by having the highly requested information front and center in your hotel's profile.
CATCH PARTNER HOTELS
Manage all of your hotel info, the details that agents want!
Become at CATCH Hotel Partner - for only $850/year **2024 pricing
