Virtuoso

Virtuoso is the leading global network of agencies specializing in luxury and experiential travel, with more than 20,000 advisors. We partner with over 1,800 of the world’s best companies such as hotels, cruise lines, tour operators, and more. Our advisors use their personal connections and firsthand expertise to craft bespoke trips for clients, including unique experiences, special values, complimentary perks, VIP treatment and rare access. Consideration is year-round by invitation only.

 

PROGRAM REQUIREMENTS

  • Five-Star classification
  • Excellence in both service and quality, maintained at the highest level with a proven track records of luxury, attention to details, and guest recognition
  • Desirable or unique geographic location with strong market demand
  • References from Virtuoso travel agents who have personally experienced the property
  • Property must be fully operational and structurally complete for at least 90 days
  • Daily breakfast, preferential rates, a value-added and exclusive Virtuoso amenity

 

BENEFITS

  • $100 USD equivalent Food & Beverage credit to be utilized during stay (not combinable, not valid on room rate, no cash value if not redeemed in full)
  • Complimentary Breakfast for two daily for duration of the stay
  • Upgrade on arrival, subject to availability
  • Priority Check In/Check out based on availability

 

COST

The cost of participation on average can range from  USD $6,000-12,000. Depending on the property size (0-50, 50-100, and over 100 rooms) and destination.

First time marketing fee of $5000 for first year.

 

TIMELINE

Applications can be submitted throughout the year.

Hotel Board meets 1-2 months to review applications.

 

APPLICATION

Participation is by invitation only. If your property is considered a likely candidate, they will forward an application with details about participation. Your completed application will be considered, pending the verification of member agency references and evaluation of your proposed amenity and rate offerings.  All applications are reviewed and voted on by a representative committee of travel agency owners.

 

How to Work This Account:

If you are a Virtuoso hotel, please be sure to service Virtuoso agencies via sales visits. For more information, contact your Preferred Hotels & Resorts Leisure Sales representative. You can also visit www.virtuoso.com

 

Rick Stiffler

Senior Vice President, Global Sales-Leisure

Beyond Green

Office: +1 212 541 7226

rstiffler@staybeyondgreen.com

 

Isabella Moroni

Vice President, Leisure Sales Europe

Beyond Green

Office: +44 788 062 3331

imoroni@preferredhotels.com

 

Carolyn Holmes

Vice President Global Sales Asia Pacific

Beyond Green

Office: +61 2 82151589

Mobile: +61 413 060533

cholmes@preferredhotels.com