SH Worldwide

Account Name: SH Worldwide

Headquarters: Seattle, WA

Company Web Address:  https://www.shworldwide.com/

Key Contacts:

Cheryl Barnett - Director of Site Sourcing, Registration & Housing
Merrill Behnke - National Account Director

Profile: “SHW is committed to being the best-in-class provider of creative, high-impact meeting and event experiences for the world’s leading organizations. We hire the top talent in the industry and leverage our deep industry connections, bold creativity and world-class project management expertise to delight attendees and deliver winning business results for our clients.”

April 2023 Update:  SH Worldwide’s business has slowed down.   Some of their accounts have moved over to Planner Hero and Prestige.  I will continue to work with this account but no longer consider a top account. 

High Level Services / High Level Meeting Overview:  SH Worldwide handles a wide range of clients and books multiple programs a year.  

Preferred Hotels & Resorts hotels booked in the last few years include:  Hotel Metropole (Geneva), Royal Lancaster (London), Wigwam (Phoenix), Rancho Bernardo Inn (San Diego), The Art Hotel (Denver). 

Key Customer Accounts:

  • Redfin
  • Russell Financial
  • Amazon
  • Nintendo
  • Winshuttle

Key Meetings & Incentives:  All types of programs from small executive retreats to citywide room blocks and everything in between.  

Sourcing Method: Cvent with PH&R cc as the NSO.  

Average size meeting:  100 rooms on peak night

Contracting:  Nothing booked in 2022 & 2021.   2019: $350 K.   In 2018: $50 K.  

Sales Call Preferences: Meet with the team a few times a year and are also open to meeting with hotel partners when they come to town.   

Preferred Event Participation: Seattle client event, IMEX America & IMEX Frankfurt

Participate in I Prefer Planner? No

How to be successful with this Account:

  • Respond promptly and answer all questions on RFP
  • NSO Reliant Team – they always like to filter update and hot buttons questions from hotels through their NSOs to streamline information and minimize one hotel writing to them at a time
  • Their team likes to have strong partnerships between NSO/Hotels and team.  They like a seamless flow of information.
  • Partnership Driven

Hot Buttons 

  • One of their biggest hot buttons is meeting space with Natural Light
  • Typically contract rates from $199-$350
  • Offer additional concessions/cost savings

Additional Company Information: i.e. Key meeting documents, Sales call format documents, etc.:

Some accounts have contract terms to be included in hotel contracts.  

Group Sales Director: Jennifer Collins CMP, Senior Director of Group Sales, America West