ABBVIE (Previously ALLERGAN)
Headquarters: Lake Bluff, Illinois
Company Web Address: https://www.abbvie.com
Key Contacts:
- Lisa Bennett – Associate Director, Event Planning (AbbVie)
- Stacy Ortiz – Sourcing Buyer – Madison Performance Group
- Julie Eppelet – Meetings & Incentives
- Jackie Allocca – Sourcing Buyer – IME Connect
Profile: AbbVie Inc. (AbbVie) is a research-based biopharmaceutical company. The Company is engaged in the discovery, development, manufacture and sale of a range of pharmaceutical products. Its products are focused on treating conditions, such as chronic autoimmune diseases in rheumatology, gastroenterology and dermatology; oncology, including blood cancers; virology,
In June 2020- AbbVie acquired Allergan for $63 Billion.
Top Products:
- Humira - Arthritis
- Zinbryta – Multiple Sclerosis
- Vraylar – for bipolar disorder
- Botox – medical aesthetics
- Juvaderm – medical aesthetics
- Refresh – eye care
High Level Meeting Overview: AbbVie/Allergan sources over 300 meetings globally. Programs range from 10 person to 400 peak depending on the destinations. 75% of their programs operate within North America.
- Key Destinations within North America include: Southern California, Dallas, Chicago, Orlando, Las Vegas, and Phoenix
Below are some examples of their meetings:
- Internal Meetings – these meetings encompass National Sales, POA meetings (Plan of Action), and district and Senior Leadership meetings. AbbVie/Allergan holds (1) one large annual incentive and the locations rotate between US and International destination. These program do not have restrictions and 5 star and luxury properties are the focused during these RFP searches.
- HCP Meetings: Heath Care Practitioner will be attending these program. AbbVie/Allergan and all pharmaceutical companies will need to adhere to the Open Payments. These programs have strict F&B guidelines and can’t be held at a 5-star luxury property/resort setting. **Meetings with International attendees from various companies will need to adhere the F&B guideline determined by each attendee’s country.
Key Meetings & Incentives:
- Annual Sales Meeting and POA Meetings: 4 Star Properties – Balboa Bay and Surf & Sand, The Bobby, Mountain Shadows
- Senior Leadership Programs: Eau Palm Beach, Hotel Bennett
Sourcing Method: IME, M&IW, and Madison Performance Group are their dedicated agencies for meetings originating in North America. CVENT is the online RFP tool utilized for all their meetings.
- M&I and Madison Performance – AbbVie
- IME handles meetings –Allergan East
- Maritz handles meetings – Allergan West
Average size meeting: 50 rooms on peak
Contracting: AbbVie/Allergan has an addendum that is utilized with each one of their executed contract.
- Key Business Clauses: Rate Parity, Cancellation, Attrition and Rebook
- Legal Clauses: Force Majeure, Indemnification, Arbitration, Pest Infestation
Sales Call Preferences: Maritz and IME work in both at HQ and virtually. AbbVie/Allergan and their dedicated agencies will allow visits when their schedule permits
Preferred Event Participation: AbbVie/Allergan will attend events when available
Participate in I Prefer Planner? Like most pharmaceutical companies, AbbVie/Allergan is not allowing points to be taken by individual associates. At this time they have not setup a custodial account.
How to be successful with this Account:
- The AbbVie/Allergan utilizes their NSO their communication with the hotels
- When offering availability, please indicate that your hotel is offering 1st option
- Please indicate when competitors are in-house during your initial submission
Hot Buttons:
- Please offer enough meeting space based on the square footage required
- Direct Billing and No Deposits in the USA
- Review AbbVie/Allergan addendum prior to responding as the contract process can be challenging
Group Sales Director: Anne Chao, Director – Northeast & Pharmaceuticals
