PreferredNet

Thank you for your interest in Preferred's Marketing Solutions (Formally known as The Marketplace). Registration for 2026 is now open! 

You can review The 2026 Marketing Solutions programs HERE. 

Add Link to New Deck / HYPERLINK All Sections Below/ Add Link to Registration site

Program Overview:

In 2026 Marketing Solutions Program will include:  

Co-Operative Marketing*

• All branded rate programs 
• All bank rate programs 
• Property Paid Search (PPC) Google Ads campaigns (optional) 
• Unlimited Last Minute Escapes (Exclusive to I Prefer Members)
• Inclusion in all qualifying Experience and Destination marketing.**  

PLUS: New this year we've expanded our paid media options:

Paid Media (B2C)

• Paid Search (PPC) Plus UP
• Connected TV Placement 
• Preferred's Brand Publications (B2C)
• New York Times Banner Ad

NEW: In addition we've added a range of paid media options for B2B as well: 

Paid Media (B2B)

• Consortia & Luxury Travel Advisor Marketing Package
• Meetings & Groups Marketing Package
• Preferred's Brand Publications (B2B)

ALSO: As always you can sign up for our complimentary Brand Merchandizing campaigns and Partnership programs too: 

Brand-Wide Programs & Partnerships

• Unforgettable Moments
• Cyber Sale 2026
• Air Canada
• Choice 
• AARP

*Your co-operative marketing pricing is determined by your room count and geographic location. This fee may be included in your contract. see Annex A - Annual co-operative Marketing Fee for details. 

**Your property’s specific Experience and Destination campaigns are selected based on specific criteria, which can be provided upon request.

If you have any further questions related to The Marketplace. Please contact marketing@preferredhotels.com