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About I Prefer Hotel Rewards

I Prefer Hotel Rewards is a complimentary points-based loyalty rewards program for your guests. Members earn points redeemable for Reward Certificates and receive complimentary Internet, priority early check-in/late check-out, and additional tier-based benefits with every eligible stay at a participating Preferred Hotels & Resorts property.

Your guests can quickly become members with your help at check-in or by visiting Members automatically receive points when they include their I Prefer Hotel Rewards member number on bookings made through these eligible channels:

  • and related brand websites
  • Preferred Hotels & Resorts call centers
  • GDS/Travel Agent bookings (except online travel agencies)
  • Your website (if you carry the Preferred Hotels & Resorts booking engine)

Your I Prefer Ambassador should award points to I Prefer Members who book directly with your hotel via the hotel portal.

Members redeem points for cash-value Reward Certificates valid for room charges and package rates, activities, and amenities, including dining or spa services at participating Preferred Hotels & Resorts locations around the world. These benefits vary by hotel. A pre-stay email and upcoming stay report will alert you to arrival date and tier level of your I Prefer Guests.

Further information and training available here.