Is there an implementation fee?
No. Preferred Hotels & Resorts member hotels get a waiver of implementation fees as part of your membership.
Do I require a database tool to engage?
No. Digital Alchemy will work directly with your PMS to pull data and analyze the best options for your customer.
If I have no existing database, can a CRM assist in creating parameters to capture insights?
Of course, Digital Alchemy will look at your types of customers to create the right communication methods to generate traffic and bookings – this is their specialty.
Which PMS products does the product interface with?
Digital Alchemy works with all major PMS vendors such as Opera by Oracle, Springer Miller, and Visual One/LMS. Ask Digital Alchemy if your PMS is covered.
Why do I need a CMS – doesn’t my PMS or CRS deliver emails?
While they deliver confirmations and pre/post-stay messages, a CMS looks at your data to deliver more relevant messages to your customers. This isn’t just a confirmation – this includes compelling messaging for customers to act and book your hotel, restaurant, or spa based on that specific content.