We are excited to announce this season's global promotion, "Radiant Stays & Double Points", where from May 8 - August 31, 2025, our Members will have the opportunity to earn 2x base points on ALL eligible stays.
**Hotels are not required to opt-in for this campaign -- all I Prefer participating hotels will automatically be enrolled in this promotion**
View full campaign details HERE
*Campaign Terms & Conditions can be found in the last tab on this page*
How to ensure your hotel's success in this campaign:
Hotels should also include the following in their marketing efforts:
*Campaign Terms & Conditions can be found in the last tab on this page*
**Please Note: the below copy points are templates to get you started in your own marketing efforts. You may edit as-needed to form this offer message into your own marketing & branding.
Email Copy
Subject Line: Earn Double Points on Your Next Stay at [HOTEL NAME]
Preview Text: Become an I Prefer Member to Enjoy Rewards and More
Hero Title:
Radiant Stays & Double Points
Get Rewarded for Your Next Stay
CTA: BOOK NOW
Body Copy:
Discover Radiant Stays & Double Points with this limited-time offer. I Prefer Hotel Rewards Members can
register to earn double points for every stay from May 8 to Aug. 31. [HOTEL NAME] is just one of the
more than 600 participating luxury hotels and resorts.
CTA: BOOK YOUR STAY
Web Copy
Make Every Stay Twice as Rewarding
For a limited time, stays at [HOTEL NAME] will earn you double points.
Register and book through the I Prefer Hotel Rewards program to earn twice the points on hotel stays
from May 8 through Aug. 31. Whether you’re planning a solo adventure, romantic getaway, or family-friendly vacation, now is the perfect time to make lasting memories while discovering the benefits of
being an I Prefer Member.
Not a Member yet? Join now to start earning.
CTA: REGISTER & BOOK
Social Media Copy
Header: Embrace Radiant Stays & Double Points
Post Copy: Register, book, and stay at Preferred Hotels & Resorts destinations by Aug. 31 to earn double points on a sun-soaked getaway.
Banner & Pop-Up Copy
Radiant Stays & Double Points
Register, Book, and Stay from May 8 - Aug. 31 to Earn Double I Prefer Points
CTA: REGISTER & BOOK
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Who is responsible for funding and rewarding the 2x bonus points?
I Prefer
When are Members awarded points for these completed stays?
Standard point awarding rules apply; Members should see their updated points balance within 7 days of checkout
How do Members receive bonus points for this promotion?
Members must register for this promotion on Iprefer.com.
Does my hotel need to load a specific rate plan for this offer?
NO, this offer applies to all valid rate plans which do not already have bonus points attached to them. Additionally, we encourage you to ensure I Prefer Member Rate is live & bookable.
If my hotel does not utilize a connected booking engine, can we still participate?
YES, but you should encourage Members to book their stay with you via iprefer.com.
Does my hotel need to opt-in to participate in this campaign?
NO, all I Prefer participating properties are automatically participating in this offer
In all necessary and relevant locations, we highly encourage you to include the campaign T&C's, to allow your guests & Members visibility into the full offer details.
"Members who register, book, & stay May 8, 2025, through August 31, 2025, will receive double base points (10 bonus points plus 10 base points per eligible $USD spent on Rooms). Double points are calculated on base points only and will not be added to the regular bonus points earned as a Gold (20%) or Titanium (50%) member. This offer may be applied to qualified stays as outlined in the I Prefer Hotel Rewards program Terms and Conditions. Bonus points earned will not count towards tier upgrade qualification. This offer may not be combined with other bonus point promotions. For Questions related to registration or the "Radiant Stays & Double Points", please use the "Contact Us" form on iprefer.com."
